THE VOLEN CENTER

NOT-FOR-PROFIT

It was originally known as the Mae Volen Center and thought by many to be strictly for seniors. By performing a remarkably complete brand transformation, dg allowed the Volen Center to appeal to both older and younger audiences while gaining the regional recognition it deserved. The resulting makeover resulted in an organization-wide revitalization, not only in audience, but in the Center’s internal culture as well.

BRAND STRATEGY
MULTI-LAYERED MARKETING
BRAND EXTENSION
BRAND DEVELOPMENT
PRINT CAMPAIGNS
MOBILE MARKETING
PHOTOGRAPHY
CORPORATE DESIGN
RESPONSIVE WEBSITE DESIGN
ENVIRONMENTAL DESIGN
VEHICLE GRAPHICS